Experience – 4 to 5 Years
- Develop, write, and deliver persuasive copy for the website, email marketing campaigns, sales collateral, videos, and blogs.
- Analyze content marketing metrics and makes changes as needed.
- Collaborate with other departments to create innovative content ideas.
- Monitor and analyze the performance of key performance indicators (KPIs) to offer suggestions for improvement.
- Use search engine optimization (SEO) strategies in writing to maximize the online visibility of a website in search results.
- Proven work experience as a Content Writer, Copywriter, or similar role.
- Portfolio of published articles.
- Experience doing research using multiple sources.
- Familiarity with web publications.
- Excellent writing and editing skills in English.